Cinemagraphs - OXOVISUALS

Photography by

Michel Schamp

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Cinemagraphs

Cinemagraphs are living photographs in which subtle motion is added to invoke an emotion or to tell a story. The added motion brings still photos to another level of art and dimension. Technically, a cinemagraph combines a still photo and a video into an animated GIF. If done right — by blending great still photography with a subtle hint of seamlessly looping motion — this new hybrid artform can be simply mesmerizing!

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